Google Ads Audit

Accelerate Ad Conversions With an in-depth PPC Audit

Google Ads Audit & Consoultation

9 Marketing provides affordable Google Ads audits for small business owners, marketing managers, and consultants. We’ll conduct an in-depth audit of your Google Ads campaigns to identify areas to improve. Plus, we’ll schedule a Google Ads Consulting session, so you can get all of your questions answered by an expert AdWords consultant. As a result, you’ll come away with a clear action plan to improve the performance of your advertising campaigns.

Here’s What’s Included in the Google Ads Audit


Google Ads Success Factor

Question We Answer In Our Audit

Keyword Review

Keyword IntentAre you targeting buying-intent or research-intent keywords?
Missing KeywordsAre you missing any obvious keywords to target?
Duplicate KeywordsAre there any keywords repeated in multiple Ad Groups?
Ad Group OrganizationAre the keywords grouped into Ad Groups of similar phrases?
Keyword Match TypesAre the keywords Broad Match, Phrase, or Exact?
Irrelevant Search TermsAre there any irrelevant phrases in the Search Terms report?
Negative Keyword ListAre there enough negative keywords?

Ad Review

Ad RelevanceAre the ads 100% relevant for all the keywords in the Ad Group?
Compelling OfferDo the ads include a compelling offer?
Call-to-ActionDo the ads include a call to action?
Benefit-Focused CopyIs the ad copy benefit-focused or feature-focused?
A/B Split TestingAre there multiple ads A/B split testing in each Ad Group?

Ad Extension Review

Call ExtensionAre Call extensions set up?
Location ExtensionAre Location extensions set up?
Sitelink ExtensionAre Sitelink extensions set up?
Callout ExtensionAre Callout extensions set up?
Structured Snippet ExtensionAre Structured Snippet extensions set up?

Landing Page Review

Dedicated Ad Landing PageAre there dedicated landing pages for the ads
Congruent CopyIs the landing page 100% relevant for the keywords and ads?
Compelling OfferIs there a compelling offer on the landing page?
Call-To-ActionIs there a strong call to action (above the fold)?
Benefit-Focused CopyAre benefits listed on the landing page?
TestimonialsAre testimonials listed on the landing page?
Business Credibility LogosAre business credibility logos listed on the landing page?

Targeting Review

Search vs DisplayAre there separate Search vs. Display campaigns?
Device TargetingAre the ads targeting mobile traffic with a mobile landing page?
RemarketingAre remarketing audiences set up in the campaigns?

Conversion Tracking Review

Webform TrackingIs webform conversion tracking setup?
Website Call TrackingIs website call conversion tracking setup?
Ad Call TrackingIs ad call conversion tracking setup?
Offline TrackingIs offline GCLID and/or call import conversion tracking setup?

How it works

Order your in-depth Google Ads Audit and Consultation. After you complete the purchase, we will follow up via email to collect more information and to schedule the consultation call within 2 weeks from when you sign up.

Whether your pay-per-click (PPC) advertising campaign is missing the mark on conversions or costing your company too much money with too little return, a PPC account audit can help you find and fix the problems causing your ad campaigns to fall flat. Our experienced strategists will analyze your campaigns, ad groups, and more to provide actionable recommendations for improving your strategy and your return on investment (ROI).

Billing details

Additional information

Your order

Product Subtotal
Google Ads Audit  × 1 $650.00
Subtotal $650.00
Total $650.00

Your personal data will be used to process your order, support your experience throughout this website, and for other purposes described in our privacy policy.